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73% Of U.S. Adults Use Social Networks, Pinterest Passes Twitter In Popularity, Facebook Stays On Top

Facebook may be currently facing question marks over how well it’s faring with younger users, but among those over 18 in the U.S. it remains the social network king. According to figures out today from the researchers at the Pew Research Center, the percentage of adults using the social networks of Facebook, LinkedIn, Pinterest, Twitter or Instagram to communicate with each other is now at 73%, and Facebook — the world’s largest social network with 1.19 billion users — remains the most popular in the U.S., with 71% of U.S. adults using it. In other words, nearly all adults that responded that they are on a social network are using Facebook. That’s four percentage points up from last year’s 67%, Pew notes. It comes at a time of heightened competition: partly thanks to the rise of mobile apps — the number of people on multiple networks is now at 42%. Among the top five networks (as charted by Pew), there is a lot more wiggle room for who comes in second after Facebook. LinkedIn — site that bills itself as the “professional” social network focused on networking, job hunting and professional information and news — is hanging on at number-two, with 22% of U.S. adults using it — up 2% on last year. Close behind it is Pinterest — which has vaulted over Twitter to number-three position with 21% usage. Twitter — despite the different services that it has launched to increase engagement like Twitter Music other discovery services; and despite the increased attention around its IPO — has only grown by two percentage points to 18%. Hot on its heels is Instagram at 17%. Google+ does not make it into the top-five mix — not because of its lack of popularity; but because Pew says it did not include it in its survey questions. Indeed, Pew’s numbers reveal a bit, confirm a bit of what we might have already guessed, but also leave a few blind spots. While there is a 42% overlap of usage across multiple sites, some 36% of respondents said that they only used one social network, and Pew notes that “22% did not use any of the five specific sites we asked about.” That could mean they used services like Google+, Snapchat, something else entirely, or nothing at all.

The New Year's Resolutions Most Likely to Fail, and What to Do Instead

New Year's is a great opportunity to reflect on how far we've come and where we hope to go next. The trouble is, most of us then proceed to set entirely unrealistic resolutions that we ultimately fail. Here are the most common failed resolutions, and how to approach them instead. New Year's resolutions are tricky. In theory, they're a great idea, but most of us make too many at once, make them too vague, or just aren't motivated. This year, do better: find a good resolution, find what steps it takes to get there, and make it easy to achieve.

"I'm Going to Lose Weight"

"I'm Going to Spend Less and Save More"

"I Plan to Enjoy Life, Worry Less, Be Happier, Etc."

"I Want to Be a Better Person"

"My New Year's Resolution Is…"

"I'm Going to Lose Weight"

According to both Statista and Statistic Brain, the single most common New Year's resolution is to lose weight. It also violates two of the top rules for creating effective resolutions. For starters, "losing weight" isn't very specific. It can be five pounds or fifty. It's also an admirable goal that actually encompasses a lot of little goals, which can be overwhelming. So, if you want to make it more feasible, try aiming for those instead. For example: "I'm going to log my eating and workout habits." Forget changing your habits right off the bat. Start by observing them. By keeping a log of what you eat and how much you work out, you give yourself a framework for what to do next. From there, your goals aren't abstract and lofty, they're manageable and simple. Try one of these tools to get started. "I'm going to change one thing about my eating habits each month." Whether it follows the previous step or you do it on your own, you can start small to change your diet and build a foundation of new habits. Removing a single unhealthy food or reducing portion sizes may not seem like much, but it's practical. You can use each little change as a stepping stone to move up to newer challenges. "I'm going to work out three days a week." Everyone says they're going to start hitting the gym, but without a concrete goal there's nothing to keep you motivated. So give yourself a set number of days, and work out those same days each week. The key is to fit it into your routine and keep yourself motivated so you actually stick to it. If you need some ideas, our Lifehacker Workout might be a good place to start. Of course, there are hundreds of small changes you can make that affect your weight. The key is to choose one or two that easy to manage. Once you get the hang of that, you can skip ahead to the last section.

"I'm Going to Spend Less and Save More"

If there's one resolution that's ripe for big promises and crushing failure, it's the vague intent to do "better" with your finances. Whether it's to "spend less money" or a promise to "save more", here are some more specific goals you should try: "I will create and stick to a monthly (or weekly) budget." Instead of promising to "shop less" for the entire year, take a look at your monthly budget for January and allocate everything to a specific purpose. If you've never done this before, start with our Adult Budgeting 101 guide and track it with a tool like Mint. Then, make sure you review and tweak it it every week or month (that's the actionable part) to make sure you stick to it. "I'm going to set aside money automatically." As long as you budget well, there's no need to "resolve" to save anything. You can split your direct deposits, schedule automatic withdrawals to external accounts, or use banks like Simple that allow you to slowly withdraw small amounts of money over time. "I'll cut down these three major bills." You can refrain from getting Starbucks every day, which will save you $4-5 a day or about $100 or so a month. However, another way to save is to shave $200 off your car payment or power bill, which is stressful less frequently and can potentially yield a much higher reward. Your three biggest expenses are probably housing, transportation and food, so if you're looking to save money, start there. The best part about financial resolutions is that they're easy to quantify. If you want to improve your finances in the new year, start by picking a number. Whether it's for the year, the month, or the day, giving yourself a specific amount of money you want to save can help narrow down your resolution to something that's specific enough to pull off.

"I Plan to Enjoy Life, Worry Less, Be Happier, Etc."

At this point, you might be beginning to detect a pattern. Despite being vague and directionless, resolutions like "enjoy life" and "worry less" maintain top-of-the-chart status. Fortunately, they're not impractical. They just need a bit of direction. "I will schedule time to worry." You heard me. You want to worry less? Put it in your schedule. Worry is an emotion just like any other and commanding yourself to feel less of it is going to be less productive than funneling it into a healthy outlet. "I'm going to take two real vacations this year." Especially in the United States, there is a lot of pressure to avoid taking vacations or to take very few. If your goal is to enjoy life, don't cave in. Science will even back you up. Studies show that when people spend your money on experiences rather than more crap, they report a higher rate of satisfaction. "I will learn this new skill." Gaining new abilities is not only great for personal satisfaction, it can improve other aspects of your life. It boosts your brain power and improve memory, especially for the elderly. You can even use this special tracker to keep up with your progress over the first 100 days. Once that's done, you can learn a new skill. Resolutions aren't just for January!

"I Want to Be a Better Person"

Despite being the third most common resolution last year according to Statista, it's terribly unspecific. Resolutions in general are aimed at improving yourself, so saying you resolve to "be a better person" is a bit like saying you "resolve to resolve something." As we established earlier, specific goals are better. For example, that might include: "I'm going to donate X% of my income this year." Giving to charities has never been easier. For example, Amazon has a program wherein you can donate 0.5% of your purchase to a charity of your choice. You can even use this extension to always shop through that site. If you want to make a positive change for others, this is a great way to start. There are plenty of other ways to contribute to charities without spending any extra money. "I'm going to work on being less angry/more self-controlled/more attentive." Being a "better person" is vague. "I'd really like to stop punching so much stuff" is specific. If that's your problem, learn to manage your seething rage productively. Or you can try to work on your self-control. Or improve your attention span. Whatever you do, narrow down the field. "I will meditate once a day." It may sound silly but meditation has a host of psychological and physical benefits associated with it. If you want to stick with the broad strokes "be a better person" goal, meditation is a great specific way to do that. It can reduce stress, improve memory, boost creativity, and plenty more. Plus, getting started is dead simple.